Cafe Shemroon Calendar

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Memories and stories have always been important to us and the children of Shemroon. It's like when you know the story behind the things on the table, you feel closer to them.

Carpet weaving is one of the most proud Iranian arts. Creativity and quality together make this art unique. Cafe Shemroon started working to give a new life to the glasses due to the interest in keeping the stories alive. Now my Shemroon glasses each have their own story.

We have twelve mugs here, each of which was inspired by Safavid carpet motifs and their combination with the months of the Iranian year.


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Ten days before the beginning of each year, Faruhars (angels), who in the past separated from his body with his soul, descends to check his home and land and spend ten days and nights on the ground. On the occasion of the descent of the nobles, Nowruz is called the "Farvardin" celebration. Faruhars are on the earth in the last ten days of the year and in the morning of Nowruz, before the sun rises, they go to another world. In the design of this season, the symbol of two birds has been used to induce the presence of celestial beings on the earth and the color green has been used to induce the feeling of prosperity and a new season. motifs are inspired of Safavid carpets.


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Word "Ordibehesht" is The adjective excellent means the best, Persian paradise means behesht from the same word. In general, this word means the best truth and righteousness. In the spiritual world, represents the truth, purity, and holiness of Ahura Mazda, and in the material world, entrusted with guarding all the fires on earth. It also comes in the meaning of the word Ordibehesht (like heaven). In this season's design, motifs are inspired by of the Safavid period carpets, and the presence of clouds and angels in the space is to induce a heavenly atmosphere to the audience.


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Khordad is a word composed of two parts: "Heoruh" part which is an adjective meaning expressive. All, correct and complete. Second, "Tat" which is a suffix for a feminine noun, therefore, "Heurotat" means perfection and eloquence. Khordad represents the perfection and perfection of Ahuramazda and is assigned to guard water in earth. motifs are inspired by the motifs of Afshan carpets of the Safavid period, and the presence of a fish in this design is a symbol of AhuraMazda as the guardian of water in this season.


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Word "Tir" In Avesta (The holy book of ancient Iran) it is called "Tishriyeh", in Pahlavi Tishtar and in Farsi its modified form is Tir. And it is referred to as the star of Yemeni poets. In Iranian and Zartosht myths, is called Sirius, Tishtar or Tir. And the symbol of Tishtar is known as the god of soil fertility. Tishtar, which is sometimes identified with the symbol of the cow in the mythological style, is the goddess of fertility and blessing in this month.


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Word "Mordad" or Amardad (in Farsi Dari: Asad) is the fifth month of the Persian year. In this calendar, Mordad starts from the 125th day of the year and lasts until the 155th day of the year. It is the second month of summer and the middle month of this season. The constellation of Mordad is the lion. The lion illustration is placed as the main element of design next to other visual elements to represent the main symbol of this season. motifs inspired by Safavid period carpet motifs.


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Word " Shahrivar" In Avesta (The holy book of ancient Iran), it is known as Khashtroiriyeh, in Pahlavi, it is known as Shatrior, and in Farsi, it is known as Shahrivar. It is a word composed of two parts: Khashtar, which in Avesta, ancient Persian, and Sanskrit means country and kingdom, and the second part is an adjective, which means giving preference to a chosen and desired city. In general, it means the chosen country or the chosen kingdom. This combination is used many times in the Avesta to mean heaven or heavenly country or the utopia of Ahura Mazda. motifs and illustrations designed inspired by the Safavid period carpets to represent the kingdom.


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Word "Mehr" In Sanskrit is Mitra, in Avesta and Persian it is Meisar, and in Pahlavi it is Miter and in Persian is "Mehr". which comes from the Sanskrit meaning of join. Most orientalists have mentioned the main meaning of the word seal as mediator. Mehr is the intermediary between the creator and the created. In Sanskrit, Mitra means friendship, Lord and light. in Avesta, it is the angel of light and guardian of truth and covenant, which is a symbol of the sun that illuminates the universe. In the design of this part, the central circle of the artwork is inspired by the abstraction of the sun and the earth, which establishes the balance in the universe with its circulation, and is accompanied by the melodious rhythm, which takes on an autumn feeling at the same time as the beginning of this season.


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Word "Aban" In the Avesta (The holy book of ancient Iran), Api is called in ancient Persian and Ab (water) in Farsi. In the Avesta, "Ap" is used many times to mean the guardian angel of water. Iranians celebrate the 10th day of this month because it did not rain in Iran for eight years and agricultural lands and many people were destroyed and some went to other lands. Finally, on the 10th day of Aban, it started raining and the agricultural lands became fertile. In this design, the square pattern, which in the old designs were a symbol of agricultural land, were inspired by the flow of blue water between them, making the land of the people fertile.


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The word "Azar" is called Ater in Avesta, Ater in Old Persian and Pahlavi, and Azar in Persian. Azar is the guardian angel of fire and one of the greatest gods. the Persians (Hindus and Yazids) paid more attention to the element of fire than other Civilizations. And in this month, big fires were raised to praise Ahura Mazda. In the design of this season, the form of fireplaces and flames, the fire between them, inspired of the of illustration of rugs and geometric designs of Safavid carpets.


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The word "Dey" in Avesta Dathosh or Data means creator, God, and creator, and it is often an attribute of Ahura Mazda, and it comes from the infinitive «Da)) which means to give and create. and it is related to the one who arranges everything and leads earth in this month, the element of this month is also soil. In ancient Iran, on one of the days of this month, the kings went to the deserts with people without guards and sat on white carpets to become the same color with people and socialize with them. In this design, a tall tree that has lost its leaves is designed as a symbol of the king, and its leaves are a symbol of the people, all of whom have become one.


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The word "Bahman" in Avesta is Vahomaneh, in Pahlavi is Homan, and in Farsi, Vohman or Bahman is a word composed of two parts: "Voho" meaning good and good and "Mand" meaning behavior: means good, good thinking, good treat. The Rooster, which is considered one of the holy birds is a symbol of this month, at dawn eliminates the demon of darkness with its crowing and calling people to get up and worship, plant, and work. Also, Bahman is the name of a plant that is especially eaten during the Bahmanjeh festival. And this plant is also famous in medicine. In the design of this season, the Rooster illustration and Bahman plant is used as base elements of the visual design of this season.


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The word "Esfand" in Avesta is called Spanta, in Pahlavi is Spandar, in Farsi is Sepandarmaz, Esfandarmaz, and sometimes Sepandar or Esfand. which is a word of: "Spand" which is an adjective meaning pure and holy.

Sepandarmaz is one of the Amesha Spenta, who is female, and daughter of Ahura Mazda, and the guardian of water on earth. She must always keep the land fertile, prosperous, clean, and fertile. she should always plant and make this earth peaceful. The earth is also the representative of this tolerant and patient goddess and is especially the manifestation of loyalty, obedience, peace, and compromise. The Willow blossom is a special flower for Sepandarmaz In the design of this season as the last season of the Persian year, the shape of the circle is used as a symbol of the earth, and water is a symbol of life and purity, flows around that, the Willow blossom illustration around the earth is like a guard to instill the philosophy of naming this month.